Minuit Deux is more than a fashion label, it’s a living, breathing conversation. A project born of passion and re-birth, rooted in the belief that everyone, no matter age, body shape, gender identity, deserves to feel proud, confident, seen.
Our Commitment
What drives Minuit Deux?
Inclusivity: All bodies, all identities. We design for everyone. Gender-fluid, body-fluid, age isn’t a barrier. Fits that stretch, shapes that move, patterns that flatter—but always with comfort and confidence at their heart.
Authenticity & Conversation: We believe in being in permanent dialogue—with our customers, with our community. We listen. We adapt. Because fashion should respond, evolve. Each collection, each piece is part of a conversation.
Slow Fashion & Sustainable Values: We don’t follow fast seasonal cycles — we aim for pieces that endure, fabrics that work, details that matter. Confection is done in Europe (France, Italy, Poland) with technical fabrics—stretch, bi-stretch—that respect both wearer and environment.
Design rooted in experience: Between Berlin’s raw subcultures, Parisian haute couture polish, travel, collaboration—these diverse experiences shape everything: the cuts, the colours, the spirit.
Our Story
The story of Minuit Deux is inseparable from its creator, Fabrice Couturier. Born in Lyon on March 28, 1973, Fabrice studied Applied Arts in his hometown, and in 1991 moved to Paris to train at the Chambre Syndicale de la Couture Parisienne. Early on, he worked at Dior Haute Couture—an experience that sharpened his eye but also exposed him to the hierarchies and exclusions that too often define high fashion.
Over nearly two decades, Fabrice built expertise across cities (Paris, Lyon, Lausanne, New York, Istanbul), working as artistic director, freelance designer, stylist. These travels taught him not just technique, but empathy, and a belief that fashion should include and embrace difference.
In 2012 he founded Brownie and Blondie, a brand that pushed the boundaries of identity, gender, body fluidity—creating unisex pieces, exploring fabrics that adapt, designing for movement and comfort without sacrificing style.
By 2021, after years of growth, reflection, and changing cultural currents, Brownie & Blondie transformed into Minuit Deux—a name that signals midnight, duality, renewal. To Fabrice, this change was not just cosmetic, but a return to essentials: wellbeing, humanity, connection, creativity.
Portrait of the Creator
Fabrice Couturier is a designer who has walked many paths: couture, streetwear, gender-fluid designs, unisex wardrobes. He values independence. Since his work at Dior, he has deliberately chosen to be free—to follow his instincts, to let experience guide creation, not trends or press.
His philosophy: fashion should empower. When you wear a Minuit Deux piece, you’re wearing more than fabric—you’re wearing acceptance, playfulness, courage. He imagines pieces that allow movement, pieces that fit many bodies, pieces that feel like they belong to you.
Why Minuit Deux Matters
Because in a world full of homogenisation, we believe difference is beauty. Because fashion too often says: “fit this, look like that.” We say: “be yourself; we’ll make something that works with you.” Because style should be liberating—not limiting. Because every customer is a collaborator in this story.
